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Your audience moves through different stages before buying. At each stage, they hold different knowledge and trust levels. They start from knowing nothing about your brand. Later, they understand the problem you solve and see why you stand out. Eventually, they decide whether or not to buy. After buying, they might return for more. Your […]

Flash sales and promos can quickly boost your revenue by giving shoppers a reason to buy now. While your creative testing campaigns aim for fair comparisons and balanced spending, flash sales focus on efficiency and immediate returns. You want to push a strong offer across your entire funnel, from fresh prospects to loyal customers who

A post-purchase campaign helps you re-engage customers who have already bought from you. These buyers trust your brand. They know your products. They overcame their doubts and made a purchase. Now, you want to keep them active. You want them to buy again, try new items, or stock up on products they love. This guide

Retargeting with a product catalog helps you reach people who viewed your products or added items to their cart but did not buy. By showing them specific products they considered, you make your ads more personal. This personal touch often convinces them to return and complete their purchase. In this guide, we focus on setting

Retargeting campaigns help you reconnect with people who already know your brand. These are people who visited your site, viewed your content, or explored your offers. They showed interest but did not take the final step. Now you must guide them from warm interest to a conversion. By using a structured retargeting campaign, you give